AAA branded batteries are now available in your market! Plus, NAPA is running a promotion, giving consumers a $25 VISA® Gift Card on purchase of a qualifying AAA Premium Battery from Sept. 15 - Oct. 15.

AAA Premium Battery Features & Benefits

  • Better Warranty: 3 years FREE Replacement + 3 years pro-rate
  • Better Coverage: 27 SKUs, providing 85% VIO coverage
  • Easy to Quote Pricing: One Price for all AAA part numbers
  • No Upfront Cost: Deferred Billing
  • Extensive Marketing: Support from AAA & NAPA
  • Rebates: Qualify for NAPA quarterly program rebates
AAA has more than 60 million members, who on average, replace their battery every 3-5 years. Leverage the power of the AAA & NAPA brands to capture a larger share of the premium battery business. From Sep 15 – Oct 15, drive more business to your shop via special, NAPA funded
consumer promotion.

Why Sell AAA Premium Batteries?

  • Leverage the Power of the AAA & NAPA brands to capture a larger share of the premium battery business
  • Position your shop for AAA “Walk-in” and Roadside Service referrals
  • Ability to offer and up sell to this Best in Class battery

NAPA Batteries “Powerized” Dealer Stocking Program

  • Fully Charged Batteries that are Ready to Sell!
  • Deferred Billing based on fastest-moving SKU’s
  • Free Rack with Battery Maintainer
  • “Test Every Vehicle” (TEV) Sales & Support Program

    YOUR NAPA Store Will…

  • Process all battery warranty claims and issue credit
  • Handle core returns (to avoid hazardous conditions in your shop)
  • Replenish your sold inventory weekly
  • Review and rotate your inventory as needed
  • NAPA Batteries “Powerized” Dealer Stocking Program

Contact Your NAPA Store or Representative for More Information


For questions regarding the NAPA program, please contact Dawn Ray, Manager, Preferred Supplier Programs at (407) 376-7563,